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Analysis of Tianjin Binhai New Area\'s Regional Brand Building
Author(s): 
Pages: 110-113
Year: Issue:  3
Journal: Future and Development

Abstract: 随着我国现代化进程的加快和市场经济体制的完善,在区域经济发展中品牌效应已经成为和自然资源、地理条件同等重要的影响因素.创建区域品牌,做大做强产业集群,是迅速发展壮大区域经济,培育区域产业集群核心竞争力的有效途径.天津滨海新区已纳入团家发展战略,打造出一个国际知名的滨海新区域品牌,对于天津的经济发展具有重要的战略意义.本文在回顾相关理论的基础上,结合滨海新区的实际情况,分析了建设区域品牌的可行性和难...
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