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dang xin chong dong xiao fei hou yi zheng
Author(s): 
Pages: 21
Year: Issue:  7
Journal: Finance and Accounting Monthly

Keyword:  冲动消费冲动式消费心态消费习惯消费行为电视广告旧货市场轻松自在试衣啤酒公司;
Abstract: <正> 生活中你是否会有这样的情形:每当心情低落、出去逛街时,为发泄心中的郁闷,便买下一堆一无是处的东西,回到家里冷静下来,又开始为乱花钱感到后悔、内疚? 其实,很多人跟你一样,染上这样的消费习惯——“冲动式消费”。而且,这种消费心态比预想中来得普遍,消费品也不再限于服装、化妆品,而是更为昂贵的物品。冲动式消费行为心态分为四类:
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